Uncover Public Sector Sales Opportunities

Doing business with the public sector shouldn’t be a mystery. TD SYNNEX Public Sector's Market Intelligence portal takes the mystery out of doing business with the public sector with actionable market intelligence assets that will help you uncover and better understand opportunities that will grow your public sector revenue.

Browse Our Public Sector Market Intelligence Resources

How much more effective could your sales and marketing be if you had custom, curated and timely public sector market intelligence assets readily available anytime you needed?

When you have actionable intelligence at your disposal, you can build a better sales and marketing engine to grow your public sector business. Our Market Intelligence Library includes:

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Public Sector
Blueprints
Bag of money. Icon for Sales Intelligence Briefings
Sales Intelligence
Briefings
Three figures being trained by one figure at a white board. Fundamental Trainings
Fundamental
Trainings
A person in a computer screen with a play button or a head. MI Webinars and Podcasts
Market Intelligence Webinars & Podcasts
Image of a blog post. MI Blogs
Market Intelligence
Blogs

Market Intelligence Resources

Recent Public Sector Blueprints

Text reads: FY25 Federal Public Sector Blueprints
Take a Deep Dive FY25 Federal Public Sector Blueprints — These in-depth federal blueprints offer a comprehensive exploration of the FY25 federal public sector landscape, providing your company with valuable insights to enhance your public sector strategy. Each Federal Blueprint delivers an overview of essential market intelligence.

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Take a Deep Dive Into 2025 SLED Blueprints
Take a Deep Dive Into 2025 SLED Blueprints — These select state deep dives offer an in-depth exploration of the 2025 SLED market, designed to give your company a competitive edge in the public sector. Each SLED Blueprint provides a comprehensive overview of critical public sector knowledge and market research.

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Recent Sales Intelligence Briefings

Text reads: Endpoint Technology: S&L Market Trends. CTA: Get Asset
Sales Intelligence Briefing: Endpoint Technology: S&L Market Trends — The insights in this analysis highlight endpoint technology needs across the state and local government landscape. Identified are relevant opportunities around secure client devices, print infrastructure, and productivity-enabling solutions — along with strategies for aligning with public sector initiatives focused on hybrid work, AI, and devices.

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Text reads: Endpoints and Display Opportunities Across DHS and Defense. CTA: Get Asset
Sales Intelligence Briefing: Endpoints and Display Opportunities Across DHS and Defense — The insights in this analysis highlight mission-focused modernization priorities and secure digital engagement needs across the Department of Homeland Security and Defense agencies. Identified are relevant opportunities around secure mobile endpoints, visual display infrastructure, and interoperable collaboration tools.

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Text reads: Endpoint Solution Providers and the FED Sector: Market Insights. CTA: Get Asset
Sales Intelligence Briefing: Endpoint Solution Providers and the FED Sector: Market Insights — This report provides an overview of the federal landscape and trends relevant to Endpoint Solution Providers. These insights and data can be used to inform engagement, refine messaging strategies, and support strategic planning.

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Recent Fundamental Trainings

Text reads: Understanding the Federal Budget and Continuing Resolutions. CTA: Get Asset
Fundamental Training: Understanding the Federal Budget and Continuing Resolutions — This fundamental training equips you with a quick understanding of how the federal budget works, as well as what happens when a continuing resolution (CR) is issued.

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Text reads: Strategic Partnerships in Federal Contracting: A Comprehensive Guide. CTA: Watch Now
Fundamental Training: Strategic Partnerships in Federal Contracting: A Comprehensive Guide — This training explores prime and subcontracting relationships in government contracting, focusing on roles, benefits and collaboration.

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Text reads: MI RFIs, RFPs and RFQs Fundamental Training
DLT Market Intelligence Fundamental Trainings: An Introduction to RFIs, RFPs and RFQs — In this presentation, we dive into the world of procurement, exploring the significance of Requests for Information (RFIs), Requests for Qualifications (RFQs), and Requests for Proposals (RFPs).

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Recent Webinars & Podcasts

Text reads: Text reads: The Latest on Federal AI Tech and Trends. CTA: Watch Now
The Latest on Federal AI Tech and Trends — Stay ahead of the curve with the latest advancements in federal AI technology. Join us for an insightful webinar where we’ll explore how AI is transforming federal operations.

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Text reads: Green Goals: Navigating SLED Sustainability Opportunities. CTA: Watch Now
Green Goals: Navigating SLED Sustainability Opportunities — Join our Market Intelligence Webinar for exclusive insights into the latest SLED sustainability trends. This session will equip you with the knowledge you need to target high-potential IT opportunities and understand government funding priorities.

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Text reads: New 2025 Federal Market Outlook. CTA: Watch Now
New 2025 Federal Market Outlook — Get crucial insights drawn from real-world case studies and experiences. Delve into the challenges faced during cybersecurity projects, share proven strategies for successful adoption, and highlight key tools and technologies that have made a difference.

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Market Intelligence Blogs

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AI, Cybersecurity, Data, Market Intelligence

Maximizing Opportunities in SLED FYE

The 2025 fiscal year-end is right around the corner for 46 states, which means that it’s time to take advantage of those end-of-year opportunities before they are gone. SLED decision-makers are already looking ahead to next year’s budget process and are working to identify the most pressing technology policy and priority areas that will shape future downstream requirements.
Yvonne Maffia
Cloud computing conceptual illustration, 3d rendering.
AI, Cloud, Market Intelligence

Leveling the Digital Playing Field: Understanding the New AI and Cloud Competition Act

There have been big changes to federal technology acquisition in the initial months of the Trump administration to streamline procurement and increase competition. In line with these efforts, a bipartisan group of lawmakers, including Senators Elizabeth Warren and Eric Schmitt, introduced a bill to combat market concentration for artificial intelligence (AI) and cloud capabilities in the Department of Defense (DOD).
Nikki Hamlin
Long view of the United States Capitol
Federal Government, Market Intelligence, Technology

From Idea to Implementation: Starting the Process To Amend the FAR

In the administration’s first 100 days in office, multiple executive orders (EO) were signed to update federal procurement. Several initiatives released across the federal market include the OneGov Strategy, procurement consolidation and the Army Transformation Initiative.
Nikki Hamlin

About the TD SYNNEX Public Sector Market Insights Organization

What We Do

TD SYNNEX Public Sector's Market Insights organization analyzes funded programs and opportunities in the public sector information technology (IT) market and then leverages that intelligence to make sales, business development, marketing and capture teams and activities more effective.

Our team of seasoned analysts specialize in uncovering the nexus between funding and requirements. We help TD SYNNEX Public Sector's channel partners and technology vendors find the right opportunities at the right time and arm them with actionable intelligence on the appropriate messaging, decision makers and contracts needed to be successful in the public sector.

We apply our knowledge of government requirements and budgets to grow pipeline; using insights and intelligence that are actionable, relevant and timely. Our Market Insights team provides training and key information on:

  • Key programs and initiatives across federal and state, local and education (SLED)
  • Contracts and contract vehicles
  • Funded programs and program offices
  • Relevant executive orders and laws effecting IT acquisition
  • Contractors and systems integrators
  • Budget process
  • Request for information (RFI) and Other Transaction Authority (OTA)
  • Funding trends
  • Key decision makers

How We Do It

TD SYNNEX Public Sector's Market Insights team utilizes primary and secondary research to provide world class market intelligence on public sector trends and drivers. Our secret sauce is how we fuse a vast array of qualitative and quantitative data sources into sales-focused deliverables that are part of TD SYNNEX Public Sector's value add as the leading public sector aggregator. These include:

  • Agency and state deep dives
  • Briefings on budgets, executive orders, and major initiatives
  • 101 trainings on a wide variety of public sector sales and business development related topics
  • Articles and blogs covering recent developments in public sector IT
  • Opportunity identification
  • Market opportunity analysis
  • Custom whitespace analysis