Uncover Public Sector Sales Opportunities

Doing business with the public sector shouldn’t be a mystery. DLT’s Market Intelligence portal takes the mystery out of doing business with the public sector with actionable market intelligence assets that will help you uncover and better understand opportunities that will grow your public sector revenue.

Browse Our Public Sector Market Intelligence Resources

How much more effective could your sales and marketing be if you had custom, curated and timely public sector market intelligence assets readily available anytime you needed?

When you have actionable intelligence at your disposal, you can build a better sales and marketing engine to grow your public sector business. Our Market Intelligence Library includes:

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Public Sector
Blueprints
Bag of money. Icon for Sales Intelligence Briefings
Sales Intelligence
Briefings
Three figures being trained by one figure at a white board. Fundamental Trainings
Fundamental
Trainings
Image of a blog post. MI Blogs
Market Intelligence
Blogs

Market Intelligence Resources

Recent Public Sector Blueprints

Text reads: Sales Playbook SPECS FY23
Blueprint: Sales Playbook Enabling Cheat Sheet (SPECS), FY23 Edition — Your inside guide to Federal IT sales opportunities. This interactive document is designed to help vendors and channel partners with their business planning and to refine their strategic focus.

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Text reads: A Deep Dive Into NY State Priorities, Challenges, and Pain Points
Take a Deep Dive Into the State of New York's Priorities, Pain Points and Challenges — This Blueprint is designed to provide a deep dive into the State of New York's IT trends and tech domain specific drivers aimed at helping you win business.

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Text reads: A Deep Dive Into Ohio State Priorities, Challenges, and Pain Points
Take a Deep Dive Into the State of Ohio's Priorities, Pain Points and Challenges — This Blueprint is designed to provide a deep dive into the State of Ohio’s IT trends and tech domain specific drivers aimed at helping you win business.

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Recent Sales Intelligence Briefings

Text reads: Data Innovation Primer CTA says Get Asset
Sales Intelligence Briefing: Data Innovation Primer — In this federally focused primer, we’ll dive into TD SYNNEX Public Sector’s data framework, as well as a landscape review of the latest legislation surrounding big data guidance and regulation requirements for civilian and defense agencies.

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Text reads: FY23 Federal Budget Primer. CTA says Get Asset
Sales Intelligence Briefing: FY23 Federal Budget Primer — In this Sales Intelligence Briefing, you’ll be given an overview of agency budgets, tech domain trends, and key highlights and takeaways from federal IT spending plans for FY23.

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Thumbnail for MI Air & Missile Defense
Sales Intelligence Briefings: Air & Missile Defense Infographic — This snapshot examines the air and missile defense sector and routes to market for information technology vendors selling into the Department of Defense.

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Recent Fundamental Trainings

Text reads: SLED Budget 201
DLT Market Intelligence Fundamental Training: SLED Budget 201 — This training is part two of a series of Fundamental Trainings covering the SLED budget process designed to give you deeper insight into the SLED Budget Process, buying timeline, and how to approach SLED customers with an effective market strategy.

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Text reads: DOD Budget Cycle 101
Fundamental Training: DOD Budget Cycle 101 — An overview of the DOD budget process and insights into important challenges in the DOD’s planning and procurements of technology and what is being done to address these challenges.

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Thumbnail for Fundamental Training: Shared Services 101
DLT Market Intelligence Fundamental Trainings: Shared Services 101 — This Fundamental Training is designed to introduce you to the concept of Shared Services, their history, QSMOs, and the acquisition process, as well as the benefits and barriers within this model.

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Market Intelligence Blogs

Market Intelligence, State & Local Government November 28, 2022
2022 is ending, and it is time for U.S. public sector leaders to reflect on lessons learned while planning for the upcoming state and local government fiscal year-end. This year’s NASCIO Annual Conference highlighted the post-pandemic technology trends and challenges that are defining 2023 policy agendas and the future of technology acquisitions. The conference referenced the State Chief Information Officer Survey which assessed state CIOs’ thoughts on a wide array of topics that affect their roles as public sector technology and business leaders in today’s modern world.
Cybersecurity, Market Intelligence, Technology November 22, 2022
“We must find fresh ways to connect forces, allies, and partners that provide an effective response to the challenge of a highly contested environment not seen in the last 20 years. Given the challenges we face today and in the future, we simply have no choice but to become more interoperable,” said General CQ Brown JR., U.S. Air Force Chief.
Education, Market Intelligence, Technology November 15, 2022
This year’s EDUCAUSE Annual Conference highlighted trends and challenges currently dictating not only policy agendas but also information technology (IT) acquisitions for years to come. In particular, the conference referenced the EDUCAUSE Horizon Report, which addressed key technology trends and priorities impacting IT buying decisions and more generally, the future of teaching and learning. FY23 Top Priorities

About the DLT Market Insights Organization

What We Do

DLT's Market Insights organization analyzes funded programs and opportunities in the public sector information technology (IT) market and then leverages that intelligence to make sales, business development, marketing and capture teams and activities more effective.

Our team of seasoned analysts specialize in uncovering the nexus between funding and requirements. We help DLT’s channel partners and technology vendors find the right opportunities at the right time and arm them with actionable intelligence on the appropriate messaging, decision makers and contracts needed to be successful in the public sector.

We apply our knowledge of government requirements and budgets to grow pipeline; using insights and intelligence that are actionable, relevant and timely. Our Market Insights team provides training and key information on:

  • Key programs and initiatives across federal and state, local and education (SLED)
  • Contracts and contract vehicles
  • Funded programs and program offices
  • Relevant executive orders and laws effecting IT acquisition
  • Contractors and systems integrators
  • Budget process
  • Request for information (RFI) and Other Transaction Authority (OTA)
  • Funding trends
  • Key decision makers

How We Do It

DLT’s Market Insights team utilizes primary and secondary research to provide world class market intelligence on public sector trends and drivers. Our secret sauce is how we fuse a vast array of qualitative and quantitative data sources into sales-focused deliverables that are part of DLT’s value add as the leading public sector aggregator. These include:

  • Agency and state deep dives
  • Briefings on budgets, executive orders, and major initiatives
  • 101 trainings on a wide variety of public sector sales and business development related topics
  • Articles and blogs covering recent developments in public sector IT
  • Opportunity identification
  • Market opportunity analysis
  • Custom whitespace analysis