Uncover Public Sector Sales Opportunities

Doing business with the public sector shouldn’t be a mystery. TD SYNNEX Public Sector's Market Intelligence portal takes the mystery out of doing business with the public sector with actionable market intelligence assets that will help you uncover and better understand opportunities that will grow your public sector revenue.

Browse Our Public Sector Market Intelligence Resources

How much more effective could your sales and marketing be if you had custom, curated and timely public sector market intelligence assets readily available anytime you needed?

When you have actionable intelligence at your disposal, you can build a better sales and marketing engine to grow your public sector business. Our Market Intelligence Library includes:

Hand holding magnifying glass. Icon for Public Sector Blueprints
Public Sector
Blueprints
Bag of money. Icon for Sales Intelligence Briefings
Sales Intelligence
Briefings
Three figures being trained by one figure at a white board. Fundamental Trainings
Fundamental
Trainings
A person in a computer screen with a play button or a head. MI Webinars and Podcasts
Market Intelligence Webinars & Podcasts
Image of a blog post. MI Blogs
Market Intelligence
Blogs

Market Intelligence Resources

Recent Public Sector Blueprints

Text reads: FY24 Federal Public Sector Blueprints
Take a Deep Dive Into FY24 Federal Public Sector Blueprints — In these public sector blueprints, you’ll find a breakdown of budgets, contract landscapes, top decision-makers by name, pain points, top IT programs, and trends and drivers specific to a U.S. agency or department.

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Text reads: Text reads: A Deep Dive Into New Hampshire State Priorities, Challenges, and Pain Points
Take a Deep Dive Into the State of New Hampshire's Priorities, Pain Points, and Challenges — This Blueprint is designed to provide a deep dive into the State of New Hampshire's IT trends and tech domain-specific drivers aimed at helping you win business.

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Text reads: A Deep Dive Into ME State Priorities, Challenges, and Pain Points
Take a Deep Dive Into the State of Maine's Priorities, Pain Points and Challenges — This Blueprint is designed to provide a deep dive into the State of Maine's IT trends and tech domain-specific drivers aimed at helping you win business. Each SLED Blueprint will present an overview of relevant public sector knowledge and sales-focused market research.

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Recent Sales Intelligence Briefings

Text reads: DISA Next Strategy. CTA: Get Asset
Sales Intelligence Briefing: Increased Demand for Cyber Resiliency Solutions in SLED: DISA Next Strategy — Familiarize yourself with DISA Next, latest strategy for IT advancement through 2030 with this sales intelligence briefing. We take a look at the imperatives and goals DISA is hoping to achieve over the next few years, and align those with the needs IT companies in this space can provide.

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Text reads: A Quick Guide to the DoD’s Fulcrum Strategy. CTA: Get Asset
Sales Intelligence Briefing: A Quick Guide to the DoD’s Fulcrum Strategy — This briefing explores the DoD’s latest IT advancement strategy known as Fulcrum. Designed to provide guiding principles to IT enhancements through 2029, the strategy provides guidance to agencies and IT companies alike toward key levels of effort (LOE).

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Text reads: SLED Market Outlook: Opportunities in FY25. CTA: Get Asset
Sales Intelligence Briefing: SLED Market Outlook: Opportunities in FY25 — In this sales intelligence briefing, we’ll uncover insights and IT addressable sales opportunities related to SLED FY25.

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Recent Fundamental Trainings

Text reads: Understanding the Federal Budget and Continuing Resolutions. CTA: Get Asset
Fundamental Training: Understanding the Federal Budget and Continuing Resolutions — This fundamental training equips you with a quick understanding of how the federal budget works, as well as what happens when a continuing resolution (CR) is issued.

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Text reads: Strategic Partnerships in Federal Contracting: A Comprehensive Guide. CTA: Watch Now
Fundamental Training: Strategic Partnerships in Federal Contracting: A Comprehensive Guide — This training explores prime and subcontracting relationships in government contracting, focusing on roles, benefits and collaboration.

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Text reads: MI RFIs, RFPs and RFQs Fundamental Training
DLT Market Intelligence Fundamental Trainings: An Introduction to RFIs, RFPs and RFQs — In this presentation, we dive into the world of procurement, exploring the significance of Requests for Information (RFIs), Requests for Qualifications (RFQs), and Requests for Proposals (RFPs).

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Recent Webinars & Podcasts

Text reads: Maximizing Federal Buying Season with TD SYNNEX Public Sector. CTA: Watch Now
Maximizing Federal Buying Season With TD SYNNEX Public Sector — In this episode, we are sitting down with Lloyd McCoy, Director of Market Intelligence, to discuss maximizing the federal buying season: strategic insights and best practices for your Public Sector business this September.

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Text reads: Lessons From the Frontlines: Effective Cybersecurity Implementation and Adoption in the Federal Government. CTA: Watch Now
Lessons From the Frontlines: Effective Cybersecurity Implementation and Adoption in the Federal Government — Get crucial insights drawn from real-world case studies and experiences. Delve into the challenges faced during cybersecurity projects, share proven strategies for successful adoption, and highlight key tools and technologies that have made a difference.

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Text reads: Text reads: Red, White & BOOST: Grow Your Revenue This Federal Buying Season. CTA: Watch Now
Red, White & BOOST: Grow Your Revenue This Federal Buying Season — Learn how to navigate the busiest procurement period. Discover tips and best practices to position your solutions effectively and boost your revenue.

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Market Intelligence Blogs

Federal Fiscal Year End, Federal Government, Market Intelligence, Technology
At this point, anyone keenly watching the budget process every year can tell you the likelihood of a continuing resolution (CR) being passed as opposed to a new budget by Oct 1st is all but guaranteed. CRs act as a temporary stopgap designed to avoid a government shutdown. However, it also locks funding to the previous fiscal year’s level and prevents new projects from getting started. Projects then remain under operations and maintenance until a new budget, with new requirements, is passed.
Cybersecurity, Federal Government, Market Intelligence, Technology
The US military information network comprises over 15,000 classified and unclassified networks facilitating information exchange for service members worldwide. Known as the Department of Defense Network (DoDIN), it includes devices such as computers, mobile phones, weapons, servers, and data systems consistently serving military personnel at all levels. Data sharing across these devices has been under frequent threats of cyberattacks by adversaries and necessitates keen vigilance by the Defense Information System Agency (DISA) to manage risks and vulnerabilities.
AI, Education, Market Intelligence, State & Local Government
With the increasing prominence of artificial intelligence and machine learning (AI/ML), numerous state governments are creating taskforces on AI to help determine their state’s AI strategy.

About the TD SYNNEX Public Sector Market Insights Organization

What We Do

TD SYNNEX Public Sector's Market Insights organization analyzes funded programs and opportunities in the public sector information technology (IT) market and then leverages that intelligence to make sales, business development, marketing and capture teams and activities more effective.

Our team of seasoned analysts specialize in uncovering the nexus between funding and requirements. We help TD SYNNEX Public Sector's channel partners and technology vendors find the right opportunities at the right time and arm them with actionable intelligence on the appropriate messaging, decision makers and contracts needed to be successful in the public sector.

We apply our knowledge of government requirements and budgets to grow pipeline; using insights and intelligence that are actionable, relevant and timely. Our Market Insights team provides training and key information on:

  • Key programs and initiatives across federal and state, local and education (SLED)
  • Contracts and contract vehicles
  • Funded programs and program offices
  • Relevant executive orders and laws effecting IT acquisition
  • Contractors and systems integrators
  • Budget process
  • Request for information (RFI) and Other Transaction Authority (OTA)
  • Funding trends
  • Key decision makers

How We Do It

TD SYNNEX Public Sector's Market Insights team utilizes primary and secondary research to provide world class market intelligence on public sector trends and drivers. Our secret sauce is how we fuse a vast array of qualitative and quantitative data sources into sales-focused deliverables that are part of TD SYNNEX Public Sector's value add as the leading public sector aggregator. These include:

  • Agency and state deep dives
  • Briefings on budgets, executive orders, and major initiatives
  • 101 trainings on a wide variety of public sector sales and business development related topics
  • Articles and blogs covering recent developments in public sector IT
  • Opportunity identification
  • Market opportunity analysis
  • Custom whitespace analysis