Uncover Public Sector Sales Opportunities

Doing business with the public sector shouldn’t be a mystery. TD SYNNEX Public Sector's Market Intelligence portal takes the mystery out of doing business with the public sector with actionable market intelligence assets that will help you uncover and better understand opportunities that will grow your public sector revenue.

Browse Our Public Sector Market Intelligence Resources

How much more effective could your sales and marketing be if you had custom, curated and timely public sector market intelligence assets readily available anytime you needed?

When you have actionable intelligence at your disposal, you can build a better sales and marketing engine to grow your public sector business. Our Market Intelligence Library includes:

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Public Sector
Blueprints
Bag of money. Icon for Sales Intelligence Briefings
Sales Intelligence
Briefings
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Fundamental
Trainings
Image of a blog post. MI Blogs
Market Intelligence
Blogs

Market Intelligence Resources

Recent Public Sector Blueprints

Text reads: Text reads: A Deep Dive Into New Hampshire State Priorities, Challenges, and Pain Points
Take a Deep Dive Into the State of New Hampshire's Priorities, Pain Points, and Challenges — This Blueprint is designed to provide a deep dive into the State of New Hampshire's IT trends and tech domain-specific drivers aimed at helping you win business.

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Text reads: A Deep Dive Into ME State Priorities, Challenges, and Pain Points
Take a Deep Dive Into the State of Maine's Priorities, Pain Points and Challenges — This Blueprint is designed to provide a deep dive into the State of Maine's IT trends and tech domain-specific drivers aimed at helping you win business. Each SLED Blueprint will present an overview of relevant public sector knowledge and sales-focused market research.

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Text reads: A Deep Dive Into Minnesota State Priorities, Challenges, and Pain Points
Take a Deep Dive Into the State of Minnesota's Priorities, Pain Points, and Challenges — This Blueprint is designed to provide a deep dive into the State of Minnesota’s IT trends and tech domain-specific drivers aimed at helping you win business.

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Recent Sales Intelligence Briefings

Text reads: Public Transportation Deep Dive. CTA: Get Asset
Sales Intelligence Briefing: Public Transportation Deep Dive — In this briefing, we'll delve into the world of Public Transportation, shedding light on common challenges, technology needs, available funding sources, and key priority areas.

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Text reads: Sales Intelligence Briefing: Intelligence Community Primer. CTA: Get Asset
Sales Intelligence Briefing: Intelligence Community Primer — In this detailed briefing, we provide you with in-depth insights into each intelligence agency, their key decision-makers, organizational structures, budgets, IT addressable requirements, and contracts.

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Text reads: Public Utilities Deep Dive. CTA: Get Asset
Sales Intelligence Briefing: Public Utilities Deep Dive — In this sales intelligence briefing, we’ll dive into the Public Utilities vertical covering IT sales opportunities, underlying drivers shaping demand, IT addressable requirements and funding trends.

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Recent Fundamental Trainings

Text reads: Strategic Partnerships in Federal Contracting: A Comprehensive Guide. CTA: Watch Now
Fundamental Training: Strategic Partnerships in Federal Contracting: A Comprehensive Guide — This training explores prime and subcontracting relationships in government contracting, focusing on roles, benefits and collaboration.

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Text reads: MI RFIs, RFPs and RFQs Fundamental Training
DLT Market Intelligence Fundamental Trainings: An Introduction to RFIs, RFPs and RFQs — In this presentation, we dive into the world of procurement, exploring the significance of Requests for Information (RFIs), Requests for Qualifications (RFQs), and Requests for Proposals (RFPs).

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Text reads: Past Performance 101. CTA: Get Asset
Fundamental Training: Past Performance 101 — In this presentation we define and cover just what past performance means and why it’s so important. We will delve into the different evaluation methods used in past performance and explore strategies for achieving positive outcomes.

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Market Intelligence Blogs

U.S. fighter jet flying above the clouds
Cloud Computing, Cybersecurity, Market Intelligence September 12, 2023

China, China, China and the Race for IT-Enabled Air Superiority

The Air Force hosts an annual summit known as Department of the Air Force Information Technology and Cyberpower (DAFITC) in Montgomery, Alabama, right next to Maxwell Air Force Base. It’s an opportunity for Guardians, Airmen, academics, and IT industry to come together to discuss pain point remedies and high-level plans and strategies. It is also an opportunity for branch heads to strike deals that lead to the adoption of modern and effective systems, meant to enable air superiority. Ms.
Kevin Shaker
Screen with multitude of icons
Cybersecurity, Internet of Things, IT Infrastructure, Market Intelligence August 23, 2023

Navigating the Crossroads: The Intersection of IoT and Infrastructure in a Security-First World

IoT and Its Impact on Infrastructure and Governance The Internet of Things (IoT) revolutionizes how governments, organizations, and citizens interact with the physical world. This wave of interconnected devices promises a transformative infrastructure and governmental operations shift. However as the reach of IoT grows, the implications — especially related to security — become even more profound.
Dawit Blackwell
Man standing up working on a tablet with the screen projected charts and graphs above it
Big Data & Analytics, Market Intelligence, State & Local Government July 17, 2023

Powering Public Sector Progress: The Role of Data Analytics in SLED Governments

Data analytics played a pivotal role in state, local, and education (SLED) governments’ response to the COVID-19 pandemic, and the emphasis on the importance of data has only continued to magnify over the last couple of years. Data analytics and related technology tools provide a host of benefits ranging from real-time data analysis, increased transparency and accountability, streamlined citizen facing services, better decision making and savings in both costs and time.
Yvonne Maffia

About the TD SYNNEX Public Sector Market Insights Organization

What We Do

TD SYNNEX Public Sector's Market Insights organization analyzes funded programs and opportunities in the public sector information technology (IT) market and then leverages that intelligence to make sales, business development, marketing and capture teams and activities more effective.

Our team of seasoned analysts specialize in uncovering the nexus between funding and requirements. We help TD SYNNEX Public Sector's channel partners and technology vendors find the right opportunities at the right time and arm them with actionable intelligence on the appropriate messaging, decision makers and contracts needed to be successful in the public sector.

We apply our knowledge of government requirements and budgets to grow pipeline; using insights and intelligence that are actionable, relevant and timely. Our Market Insights team provides training and key information on:

  • Key programs and initiatives across federal and state, local and education (SLED)
  • Contracts and contract vehicles
  • Funded programs and program offices
  • Relevant executive orders and laws effecting IT acquisition
  • Contractors and systems integrators
  • Budget process
  • Request for information (RFI) and Other Transaction Authority (OTA)
  • Funding trends
  • Key decision makers

How We Do It

TD SYNNEX Public Sector's Market Insights team utilizes primary and secondary research to provide world class market intelligence on public sector trends and drivers. Our secret sauce is how we fuse a vast array of qualitative and quantitative data sources into sales-focused deliverables that are part of TD SYNNEX Public Sector's value add as the leading public sector aggregator. These include:

  • Agency and state deep dives
  • Briefings on budgets, executive orders, and major initiatives
  • 101 trainings on a wide variety of public sector sales and business development related topics
  • Articles and blogs covering recent developments in public sector IT
  • Opportunity identification
  • Market opportunity analysis
  • Custom whitespace analysis