Public sector agencies update their priorities, budgets and technology needs every fiscal year. For IT vendors and resellers, keeping pace with these changes is essential to identifying funded opportunities and positioning solutions effectively. To make that easier, we have opened access to our Market Intelligence Hub, a single destination where you can find detailed research and analysis designed to support your growth in the government market.
The hub brings together all Market Intelligence resources that explain what agencies are prioritizing, how much funding they have and which programs and mission areas are shaping demand. Government buying can be complex, with unique procurement paths and terminology. The Market Intelligence team breaks this down for you by tracking budgets, mission drivers, policy developments and technology trends across federal, state, local, education and healthcare markets. Their work is designed to help vendors refine product positioning and messaging and help resellers focus time on high-probability efforts with a clear view of procurement timing.
At www.dlt.com/market-intelligence, you can now access agency and state blueprints, sales intelligence briefings, procurement fundamentals training, on-demand webinars, podcasts and weekly blogs. Blueprints offer annual deep dives into budgets and priorities. Briefings distill major IT developments like cybersecurity and AI. Fundamentals explain how government procurement works. Together, these assets provide a streamlined way to understand market direction and prepare for customer conversations, planning cycles and capture activities.
Each resource is available through a simple form fill. After submission, a download link will be emailed to you within a few minutes. If you don’t see it, please check your spam or junk folder.
Vendors can use this information to target the agencies and programs most aligned with their solutions. Resellers can use it to improve territory planning, reduce time spent on low-probability pursuits and approach customers with messaging tailored to real mission challenges.
The Market Intelligence Hub is built to support the decisions that matter most as you pursue public sector business. The full library is available now. Visit www.dlt.com/market-intelligence to explore the content and start integrating these insights into your sales, marketing and capture efforts.
To get more TD SYNNEX Public Sector Market Insight content, please visit our Market Intelligence microsite.
About the Author:
Susanna Patten is a senior manager on the TD SYNNEX Public Sector Market Insights team covering tech trends across the Public Sector. Susanna has over 15 years of experience in public sector IT procurement. Her responsibilities at TD SYNNEX Public Sector include driving market intelligence asset production, ensuring the quality and relevance of deliverables from the Market Insights team, and aligning these insights with sales opportunities.
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