GSA’s New OneGov Strategy

In the last week, the General Services Administration (GSA) officially launched the OneGov Strategy — a bold, long-term initiative to modernize the way agencies purchase goods and services, starting with IT.

In simple terms: GSA wants to move away from agencies buying software in silos and instead act like one large, coordinated customer. That means better pricing, stronger security and a more efficient process, according to the agency.

So what’s changing, and what does it mean for IT resellers and vendors in the public sector?

What Is OneGov?

OneGov is about standardizing and simplifying how the government buys IT. In this first phase, it’s focused on giving agencies easier access to IT tools with standard pricing and terms, direct relationships with Original Equipment Manufacturers (OEMs) and stronger cybersecurity baked into contracts.

According to GSA Acting Administrator Stephen Ehikian, “It’s about acting as one — aligning to our scale, standards and security to meet the needs of today’s government while preparing for the future.” This idea here is there wouldn’t be a need to reinvent the wheel every time an agency needs software.

Potential Impacts to Vendors and Resellers

If you’re an OEM, you’ll likely have more direct access to federal buyers, a clearer contracting path and better visibility into agency needs. It’s a more predictable, scalable way to do business with federal agencies.

Historically, agencies purchased quite a bit of software through resellers. That model is somewhat shifting, however, and GSA is noting potentially fewer middle layers between the government and manufacturers. But that doesn’t mean the door is closed for resellers. In fact, it’s an opportunity to evolve.

The resellers who focus on value-added services—like implementation support, cybersecurity integration, managed services and cloud migration—will still play an absolutely critical role in the process. GSA is signaling that it’s not just about selling software anymore; instead, it’s about solving problems and delivering outcomes.

What’s Coming Next?

GSA plans to expand the strategy beyond software, moving into hardware, cloud platforms, infrastructure and cybersecurity services. As the initiative grows, GSA is aiming to become the central hub for shared IT services across the federal government.

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About the Author:
Susanna Patten is a senior manager on the TD SYNNEX Public Sector Market Insights team covering tech trends across the Public Sector. Susanna has over 15 years of experience in public sector IT procurement. Her responsibilities at TD SYNNEX Public Sector include driving market intelligence asset production, ensuring the quality and relevance of deliverables from the Market Insights team, and aligning these insights with sales opportunities.